INC NEWS - [pac2] Beware of Used Homes

[P K]

New home ads.
   
  I'm not too concerned about these ads- it's just effective marketing, that's all.   New vs. old has been around since the cave man.  New rock vs. used rock.   New car vs. used (ugh, I mean pre-owned) car.
   
  We compared new construction vs. old construction when we bought our house.   We bought the house built in the late 60's.  Better value for the money.  Hardwoods vs. cheap carpet, crawl space vs. slab, SMALL yard vs. big yard...  
   
  It almost always comes down to the quality, features and benefits,and the costs/value of the features.
   
  Just my thoughts-
   
  PK

kjj1 at duke.edu wrote:
  Ken: I hope you've written the radio station where you heard the ad to 
complain. That's where you'll be effective--if you and area realtors and 
contractors and folks who listen to the radio station call in to complain 
about the ad--and threaten to take your ears elsewhere. As the christian 
right learned a long time ago--it doesn't take too many consumer letters to 
have an effect.

Kelly J.

--On Wednesday, March 22, 2006 9:19 AM -0500 Ken Gasch 
<ken.gasch at hldproductions.com> wrote:

> I am offended by an ad that is running on the radio.  Two women are
> discussing one woman's recent experience with her purchase of a "used
> home".  The woman had pulled back the carpet to reveal a rotting
> sub-floor and base boards.  The ad suggests that consumers buy only
> new home to keep from inheriting someone else's "hidden" problems.
> Then suggests that consumers go to the following web site:
> www.newhomes101.com
>
> I appreciate the need for a community to build new homes in order to
> grow.  Home builders deserve to profit from selling new homes.
>
> However, what is the impact of this negative portrayal of "used"
> homes, as various groups work to restore our inner city neighborhoods?
>  Government agencies, non-profits and community groups rely on the
> ability to attract private investment to facilitate revitalization
> efforts.
>
> Both old and new homes can represent an excellent value.  In addition,
> people can and do have problems with new houses.
>
> I do not appreciate the implication that "used" homes are not worth
> buying.  I feel older houses can present a wonderful opportunity and
> investment.  We will continue to see people moving into Durham, so
> there is simply no need to hit below the waist in order to complete
> for buyers.  That organization should hire a new ad agency!
>
> Ken Gasch
>
>
>
>
>
>
>
>
>
> ***
>
> The opinions expressed herein represent the views of the individual and
> do not necessarily represent the views of Partners Against Crime -
> District II (PAC2) or any other organization. Any use of the material on
> this listserv other than for the purpose of discussion on this listserv
> is strictly prohibited without the knowledge and consent of the person
> responsible for such opinion.
>
> ***
>
> For more information: http://www.pac2durham.com
> to post message: pac2 at yahoogroups.com;
> to subscribe:  pac2-subscribe at yahoogroups.com; to unsubscribe:
> pac2-unsubscribe at yahoogroups.com
>
> *** Neighbors and friends: in order to keep traffic on this list focused
> on crime prevention, please do not post virus warnings or personal
> replies to this list. Thanks! ***
>
>
>
>
> Yahoo! Groups Links
>
>
>
>
>
>






***

The opinions expressed herein represent the views of the individual and do not necessarily represent the views of Partners Against Crime - District II (PAC2) or any other organization. Any use of the material on this listserv other than for the purpose of discussion on this listserv is strictly prohibited without the knowledge and consent of the person responsible for such opinion.

***

For more information: http://www.pac2durham.com 
to post message: pac2 at yahoogroups.com; 
to subscribe:  pac2-subscribe at yahoogroups.com; to unsubscribe:  pac2-unsubscribe at yahoogroups.com 

*** Neighbors and friends: in order to keep traffic on this list focused on crime prevention, please do not post virus warnings or personal replies to this list. Thanks! ***







  SPONSORED LINKS 
        Law enforcement 
    
---------------------------------
  YAHOO! GROUPS LINKS 

    
    Visit your group "pac2" on the web.
    
    To unsubscribe from this group, send an email to:
 pac2-unsubscribe at yahoogroups.com
    
    Your use of Yahoo! Groups is subject to the Yahoo! Terms of Service. 

    
---------------------------------
  


-------------- next part --------------
An HTML attachment was scrubbed...
URL: http://lists.deltaforce.net/mailman/private/inc-list/attachments/20060322/140fde34/attachment-0001.htm