INC NEWS - [pac2] Beware of Used Homes

[Leslie Page]

I haven't heard this ad, but it sounds offensive to me too, since I sell
"used homes" (and live in one too!) I did a whois search and came up with
the following info on the newhomes101.com domain registrant and contact
info:

Administrative Contact [5950]:
        Gregg Ostrick admin at ostrick.com
        GNO, Inc.
        P.O. Box 43353
        Birmingham
        AL
        35243-3353
        US
        Phone: +1.2059691222

It appears that GNO Inc. is a "lead generation" real estate site.  Their MO
is to drive possible clients to their website, then sell the "lead" back to
Realtors® in the target market.

Perhaps a few emails to Mr. Ostrick might persuade him to change his
marketing strategy.

(BTW, it doesn't appear that Mr. Ostrick has a real estate license.  He is
not listed on the NAR site, the AL Assoc. of Realtors site, or the Alabama
Real Estate Commission site.)

Leslie S. Page, Broker, ABR, e-Pro
West Durham Realty, LLC
President-Elect, Durham Regional Association of Realtors®
919-286-9400 office
919-602-1963 cell
919-882-9105 fax
mailto:Leslie at WestDurhamRealty.com
http://www.WestDurhamRealty.com
-----Original Message-----
From: pac2 at yahoogroups.com [mailto:pac2 at yahoogroups.com]On Behalf Of Ken
Gasch
Sent: Wednesday, March 22, 2006 9:20 AM
To: pac2 at yahoogroups.com; inc-list at durhaminc.org
Cc: tgarrett at nchba.org; Manysz at nchba.org; mcarpenter at nchba.org;
pwilms at nchba.org; avinson at nchba.org; dobro at mindspting.com; nick at hbadoc.com;
frank at hbadoc.com
Subject: [pac2] Beware of Used Homes


I am offended by an ad that is running on the radio.  Two women are
discussing one woman's recent experience with her purchase of a "used
home".  The woman had pulled back the carpet to reveal a rotting
sub-floor and base boards.  The ad suggests that consumers buy only
new home to keep from inheriting someone else's "hidden" problems.
Then suggests that consumers go to the following web site:
www.newhomes101.com

I appreciate the need for a community to build new homes in order to
grow.  Home builders deserve to profit from selling new homes.

However, what is the impact of this negative portrayal of "used"
homes, as various groups work to restore our inner city neighborhoods?
Government agencies, non-profits and community groups rely on the
ability to attract private investment to facilitate revitalization
efforts.

Both old and new homes can represent an excellent value.  In addition,
people can and do have problems with new houses.

I do not appreciate the implication that "used" homes are not worth
buying.  I feel older houses can present a wonderful opportunity and
investment.  We will continue to see people moving into Durham, so
there is simply no need to hit below the waist in order to complete
for buyers.  That organization should hire a new ad agency!

Ken Gasch









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